Giving Guides

These detailed guides will help you successfully raise funds on Facebook. You’ll find everything from best practices on how to start a fundraiser to a sample marketing calendar.

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Donate Button Getting Started Guide

Learn step-by-step how to enable Facebook’s donate button on your verified nonprofit’s Page. Follow this guide and you’ll be one step closer to strengthening your online giving strategy. Download PDF

Fundraiser Getting Started Guide

Excited to activate your Facebook supporters and enable them to launch fundraisers on behalf of your organization? Read this step-by-step guide on how to get started with Facebook’s fundraisers tool. Download PDF

Facebook Giving Season Guide

Giving season is around the corner! Want to learn the most effective ways to activate your supporters on Facebook? We got you covered! Check out our in-depth guide on how to make the most of this holiday season on Facebook. Download PDF

Complement Existing Fundraising with Facebook

Facebook fundraising should complement your existing fundraising efforts. Read this short guide to learn the best ways to use Facebook to enhance fundraising campaigns. Download PDF

Activating Supporters to Fundraise

We know engaging with your Facebook followers is an integral part of your communication and awareness strategy. Now with Facebook fundraisers, your supporters can be empowered to become a fundraising source too! Learn how to activate your evangelists to start fundraisers on your organization’s behalf, especially during your important cause campaigns. Download PDF

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